30 October 2014

SAFEHIP AND CAREFIX AT IFAS 2014

In October, Tytex had the pleasure of revisiting IFAS in Zurich for the second time. IFAS is the Swiss trade show for medical and health products, which takes place every second year. Tytex joined the booth with our Swiss distributor, a major supplier to hospitals and medical supply stores in Switzerland.

At the booth, we presented our SAFEHIP products and it was a pleasure to observe, that our products are still very catchy and interesting. Especially the SAFEHIP AirX version was admired. The fact that the shield is 100% textile, enabling wash at 95°C of pant and protector together was really appreciated and still new to all visitors.

Furthermore, we launched the range of CareFix bras: Alice, Anna, Bianca, Mary and the Implant Stabilizer Band. All these products will be reimbursed in Switzerland from Spring 2015 on. Visitors were highly impressed by the softness of our CareFix bras, but also – not insignificantly – by the excellent value for money.

Conclusion is that we have a great potential of bras and hip protectors in Switzerland and we look forward to strengthen our good co-operation with our distributor and grow this market together.